DIVERGENT - Trailer #2 (Official)

Divergent

Genre- The genre of the film divergent is romance, action, adventure and science fiction. All these types of genre work really well together in the trailer during the action bits the music and cuts of the camera on the film are fast and during the romance the camera is slow and calm music is played.

Plot- The plot of the film is very much set like the hunger games. There is 5 areas in which you are put into these are done by tests to see which one best suits you. after the test she is told her results are inconclusive and that she is something called a divergent which the government are trying to track down and kill because they are uncontrollable. Beatrice the main character feels she does not belong with her family in selfless so instead goes for something more outgoing like dauntless. where they are pushed to the limit and having to face there worst fears which is know problem for Beatrice who has no fears whatsoever.
she struggles throughout the first few weeks of dauntless and only scrapping in at the end of each round. She finds that the last task she is struggling with as it is trying to face her worst fears in a dauntless way but because she has no fears her new friend Four helps her along the way in trying to get her to overcome her fears. Four invites Beatrice back to his apartment where they get feelings for each other.However the new government have been issuing a new tracking device into people and making them do what they want. Beatrice and Four work together in trying to save the race and stop the dauntless killing all of the other areas. They save the human race but have to escape as people are looking for them and so they get on the train to the end of the line and cross the big wall.

Cast-
Beatrice- Shailene Woodley
Four- Theo James
Natalie- Ashley Judd
Eric- Jai Courtney

Sound- As the trailer begins it starts with an establishing shot on a tilt of the country side with an a fast moving no diagetic sound which sounds almost like a ticking clock this makes the audience feel excited and under suspense. There is a narrative where what looks like the mother is speaking to a daughter "were you nervous for your test"the music becomes more fast paced and of a lighter pitch. There is a change in the narrative and a train noise is sounded and screaming and shouting comes from them to show their excitement this shows that it contrast with the boring lines that everyone else is in. meanwhile the narrative that is taking place in the background says that the test will show you they really are. Symbols and drums to show suspense. Fast moving cuts and quick sound to make the audience excited and wonder whats going to happen next. A piano is used to show that she is innocent and doesn't know what she is doing drums are used to accompany them so the audience is put on edge. there is a silent moment where you are almost in the same position as she is trying to think. Deep sounds are used after to make is seem more dramatic. Throughout the rest of the trailer upbeat and fast pacing music is used as well as a narrative over the top and drums in the action moments to make it more dramatic.Using diagetic sounds such a knives being thrown adds more suspense for the audience. During the intimate part of the the trailer an electric guitar is used on the lower part of the bass to still keep the action there. towards the end of the trailer to music because more high pitch so you feel a sense of hope that they will survive or finish whatever there doing, a choir is used at the end of the trailer to add to the suspense.

Costumes-
Beatrice is wearing a grey and white long dress that looks dirty which indicates that she doesn't have the simple things like washing her clothes or another change of clothes. Her hair is tied up in a neat bun and she looks exactly like her mum which shows that they all look the same and no one can be different. She is wearing a little bit of make up to make it look natural.

Character representation-
The main character Beatrice is seen to be at the start as a shy character who seems nervous but seems to grow her confidence throughout the trailer. Beatrice is a 16 year old and follows the representations on other 16 years old.

What would interest the audience

The audience would watch the trailer and find it interesting because the main actress has also been featured in ' the fault in our stars' which was a popular film which came June 6th of the same year. Many girls will find the other main character Four attractive which will encourage them to watch it. also during the trailer there is an intimate scene where is has his top off which is used to do the same effect of  getting an audience in of young girls to watch it. you action of knives and fast passing movements are used to still get the male audience interested. With this film you have a mix of action and also romance between the characters so there audience is targeted at teenagers both male and female but more targeted to females.

Research Task - The Great Gatsby

Trailer

As you can see at the start of the trailer, you firstly listen to the music which is an upbeat pop song which makes the audience already engaged. The trailer uses a mix of action and romance in this trailer to keep a wide audience. By putting an upbeat pop song on already captures the audience and creates the action and suspense which diverted to a slow version of a love song where you see it is a romantic love story. the trailer uses lots of shots in the trailer to keep the suspense by cutting from shot to shot quickly. Zoom in's are used throughout the trailer to give you an idea as though you are there. There are lots of establishing shots in the trailer to show the grand scale of there houses.

How and why do these products link/combine together?

As you can see by the products they are all very familiar if not the same. This works very well in there favor. Because these products are the same there is continuity between all of them and if the products were not in anyway similar then the audience would not see any relation between the products.  

What and why do they have links in common?

These products link extremely well together because they all have the main character in them. Jordan and gatsby are on the front cover of the DVD, poster and trailer because the film is all about them. The old 1920's - 1930's feel about this film links all the products together. The mise-en-scene helps the audience work out what the film will be about. The bright colours on their clothing is shown through all products to really show what the 1920's was about but also tells the story between the two of them which is why the background is in a dark colour. 

What purpose does the combination of products serve? 

These means having a link of combination of products means that the audience becomes more familiar with the actors and actresses. This is shown by using the same mise-en-scene such as costume and hair will help show  the similarities and people will want to see more about them. because of the wide range of advertising that is available it is important to maintain the same formats so you keep the images in their head and reminding them of the film. 

Who benefits from this combination of products and why?

The people who benefit mostly from these products are the director, publisher, actors and actresses who are shown on the front covers of movie. The audience can see if there favorite actresses and actors are in the film and therefore become more favorable towards watching the film. They are purposely kept the same image as it will boost marketing because more people will want to buy it.